What Is A WordPress Website
WordPress is an open source website and blogging tool. It uses a dynamic content management system (CMS) and uses a robust database system (PHP and MySQL). WordPress has many features including a plug-in architecture and a template system. WordPress is used by over 16.7% of Internet’s “top 1 million” websites and as of August 2011 manages 22% of all new websites. WordPress is currently the most popular blogging system in use on the Internet.
Companies That Use WordPress Websites
Why Your Business Needs a WordPress Website
Secure, Flexible Website Platform
WordPress has a secure and flexible platform, which enables us as designers to create and design a website using CMS. With CMS you get a lot of website benefits, including easy installations, self-updating, and plug-in options.
Search Engine Optimization
WordPress has a built-in Search Engine Optimization (SEO) features. This allows you to already have tools and options at your disposal to get your site noticed by search engines.
Cost Effective Website Solution
WordPress gets your website up and operational faster and cheaper. Older HTML Websites take longer and cost more to design. The most effective way to maximize your success with sales leads is a website that works 24/7.
Self Updating Website
WordPress has built in features that allow your site to automatically install any updates or upgrades to the system. Unlike other systems where you might have to manually update the coding or system, WordPress will do it routinely for you.
Third Party Applications
You can add a lot of great third party applications as plug-ins to your site, including a calendar of all business events, picture galleries, social media buttons, and much more.
Blogging Platform For Small Business
WordPress is a great option for business blogging. Blogs allow businesses to write about any subject, and also give their customers a forum where they can leave feedback and comments. Blog writing is useful with search engine optimization.
Your Website Design Process
Meet and Brief – Skype, email or call, this initial consultation establishes exactly what you need the website to do. This consultation includes brainstorming ideas, constructing an action plan for what you need to achieve from your new site. We discuss the target market your website is aimed at and your branding objectives.
WordPress Theme Template – Based on the above consultation we recommend some suitable premium theme templates. You can also browse through online catalogs of WordPress themes. This theme will provide us with an excellent starting point for your new site and all themes can be customized as much as you wish.
Custom Theme Design – After you have purchased your Premium theme template, the customization process begins. This includes custom header design, footer design, sidebar design and Home Page graphics. We will match the colors and styling of your your website to match your logo and branding.
Install Required Plugins – We will install up to 5 basic WordPress plugins, which can be recommended by us, or you can choose from the WordPress plugin directory. Depending on the purpose of your website, we can add Social Media plugins, or a plugin that automatically backs up your complete website.
Upload The Content – We will upload the website content (predefined by you) for up to 10 ‘pages’ on your new WordPress website, along with any necessary pictures and basic styling. We can also add web videos or keyword rich articles that can improve your SEO rankings, provide your customers with important
Upload Site to Hosting Server – Finally, once all designs have been worked out and looking great, we will upload your new custom theme to your hosting server. After it is uploaded, we will check the website coding on multiple web browsers (Firefox, Safari, Internet Explorer).
Search Engine Registration – The final stage of the process is to register your website with search engines like Google, Bing and Yahoo. This is important for search portals to find your site. If your website has video, we can create a ‘video site page’ which will give your site an even higher ranking on search engine results.